PROFESSIONAL HISTORY
15+ years of design experience
Being a lifelong learner is a trait that is really important to me, and I know that a good education is not just for the schoolyard. Some lessons were learned in the traditional way, while others I have received from professional mentors, while working and in some cases, friends and family. Read about my professional journey and get in touch with any questions.
SENIOR GRAPHIC DESIGNER
Rootz LTD
Design and concept digital assets for use on websites, social media, and CRM communications
Work closely with the Social Media team on social content and strategies
Design and offer creative input for all forms of advertising, both above and below- the-line
Collaborate with the Retention team in the creation of assets for CRM communications
Discuss ideas and present creative concepts to marketing stakeholders
Ensuring that brand guidelines are adhered to and the highest level of work is produced.
Understanding the industry and research on competitor’s graphic to be at par in the industry.
DIGITAL DESIGNER
Mr Green -
Part of William Hill
Creating cutting-edge graphics for a variety of different brands.
Delivering high-end, top-quality marketing material at high speeds.
Working closely with other designers to execute campaign concepts.
Communicating and Coordinating with product teams.
Creating external media for online & offline advertising, including affiliate partners.
Working as part of an agile team.
DIGITAL CREATIVE DESIGNER
Stanleybet Group
Generate original product and promotional creative designs for the Italian and Belgian markets.
Deliver world-class promotions and Acquisition, Conversion, and retention interventions.
Present and discuss design decisions based on design roadmap, own design thinking, and fundamental online principles.
Supporting the Marketing and Online teams with their marketing assets.
Deliver digital design solutions that work responsively across devices.
Contributing to internal design discussions and sparking fresh ideas.
Collaborating with technical teams to ensure the feasibility of ideas.
Presenting work to internal teams and clients.
Assisting the business in bringing the overall vision and strategy to fruition.
SENIOR GRAPHIC DESIGNER
Multilotto
Execute top-quality design in line with our lottery and casino standards.
Participate in strategy brainstorms and creative concept development.
Creating HTML5 banners.
Understand the target market, player behavior and maximizing all conversion opportunities.
Effectively communicate user interaction ideas with Managers and Developers.
Video production using Adobe Premiere Pro.
Other user research / graphic design duties as assigned.
Present cohesive design approaches to a non-design audience.
Continually review and implement changes to design practices.
Executing interaction design and visual design as a part of a multi-disciplinary team.
Researching interaction design trends.
Manage daily graphic design requests in a deadline-driven environment.
Compose and produce work in a fast-paced environment where speed and accuracy are important.
Work with international sponsorship works on ad-hoc projects.
Working with Bannerflow and Frontify.
CREATIVE DESIGNER
Playcon
Playcon is Malta’s first Game Development and Esports Expo, showcasing the best all industry stakeholders have to offer, all under one roof making it possible to discuss and engage the future of video games and Esports.
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Creation of a multitude of artworks ranging from exhibition stands, branding, social media, adverts, and banners amongst others.
SOFTWARE PROFICIENCY
Creative
Experience from 2008 till present
ADOBE PHOTOSHOP
Adobe Photoshop is software that is extensively used for raster image editing, graphic design, and digital art.
It makes use of layering to allow for depth and flexibility in the design and editing process, as well as provide powerful editing tools, that when combined, are capable of just about anything.
Experience from 2008 till present
ADOBE ILLUSTRATOR
Adobe Illustrator is a professional vector-based design and drawing program. Used as part of a larger design workflow, Illustrator allows for the creation of everything from single design elements to entire compositions. Designers use Illustrator to create posters, logos, patterns, icons, etc.
Experience from 2008 till present
ADOBE INDESIGN
Adobe InDesign is a desktop publishing and typesetting software application produced by Adobe Inc.. It can be used to create works such as posters, flyers, brochures, magazines, newspapers, presentations, books, and ebooks.
Experience from 2015 till present
ADOBE PREMIERE PRO
Adobe Premiere Pro is a video editing program that is part of the Adobe Creative Cloud software collection.
Premiere Pro is used to edit videos, including movies, and is quickly becoming the go-to program for filmmakers all over the world, both amateur and pro.
Experience from 2018Â till present
BANNERFLOW
Bannerflow is a Creative Management Platform (CMP) that enables in-house marketing teams to take control of their digital advertising. It support a large range of digital ad formats such as Display, Social, Video, Mobile, CRM/onsite advertising, and even new channels such as DOOH.
Experience from 2017 till present
FINAL CUT PRO
Final Cut Pro is a video editing software developed by Macromedia Inc. and later by Apple Inc. to help enthusiasts and independent filmmakers edit, process, and convert videos in a number of formats. Users can edit and process videos stored on their hard drives and export the resulting video in a number of formats.
Experience from 2024 till present
MIDJOURNEY
Experience from 2024 till present
CHATGBT
Chatgbt interface means it can answer your questions, write copy, generate images, draft emails, hold a conversation, brainstorm ideas, explain code in different programming languages, translate natural language to code, solve complex problems, and more—all based on the natural language prompts you feed it.
EDUCATIONAL BACKGROUND
Courses
2007-2008
BTEC - FIRST DIPLOMA
IN ART ANDÂ CRAFTS
2008-2010
BTEC - NATIONAL DIPLOMA
IN ART ANDÂ CRAFTS
2011-2013
BTEC - HIGHER NATIONAL DIPLOMA
IN GRAPHIC DESIGN
2013-2014
BTEC - B.A. (HONS) IN GRAPHIC DESIGN AND INTERACTIVE MEDIA
2018-2018
CERTIFICATE DIPLOMA
IN DIGITAL MARKETING
2019-present
AD HOC
DESIGN RELATED COURSES
For more information about my professional experience, please get in touch.